Website Bounce Rate Calculator
Calculate your website's bounce rate and analyze visitor engagement.
Visitor Metrics
Visitors who left without interaction
Total number of website visitors
Website Settings
Select your website type
Select analysis period
Bounce Rate Analysis
Bounce Rate:
0%
Industry Benchmark:
0%
Performance Status:
-
Website Insights
Industry Benchmarks
Blog: 70-90% | E-commerce: 20-40% | Service: 30-50%
Engagement Indicators
Lower bounce rate indicates better engagement
Warning Signs
Bounce rate above industry average
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What is a website bounce rate calculator?
A website bounce rate calculator is a tool that computes the percentage of visitors who leave your website after viewing only one page without taking any action. It divides single-page sessions by total sessions to help you understand user engagement, identify content issues, and measure the effectiveness of your landing pages and overall site experience.
How do you calculate bounce rate?
Calculate bounce rate using this formula: (Single-page sessions ÷ Total sessions) × 100. For example, if you had 1,000 website sessions and 400 were single-page visits, your bounce rate is (400 ÷ 1,000) × 100 = 40%. A lower bounce rate typically indicates better user engagement and content relevance.
What is a bounce rate?
Bounce rate is the percentage of website visitors who leave after viewing only one page without interacting further, such as clicking links, filling forms, or navigating to other pages. It's a key metric for measuring user engagement, content quality, and website effectiveness. Good bounce rates vary by industry but typically range from 26-70%.
Is bounce rate a metric used to measure website performance?
Yes, bounce rate is a crucial website performance metric that indicates user engagement and content relevance. It helps identify pages that fail to capture visitor interest, measures the effectiveness of your content strategy, evaluates user experience quality, and provides insights for optimizing conversion rates and overall site performance.
How to analyze the bounce rate of a website?
Analyze bounce rate by comparing it to industry benchmarks, examining high-bounce pages for content or technical issues, checking mobile vs desktop performance, reviewing traffic sources, evaluating page load speeds, and identifying patterns in user behavior. Focus on pages with abnormally high bounce rates and optimize content, design, and user experience accordingly.
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